RE-PURPOSING CLINICAL DATA TO ENGAGE A DIGITAL AUDIENCE ON AN IDEPENDANT PLATFORM
Our client needed to disseminate key clinical trial information from their global study via a structured programme that would ascertain whether the information had a lasting effect on HCP behaviour.
• Create an independent e-Learning module using repurposed clinical trial information
• Monitor whether key study findings are communicated and executed in clinical practice
• Target a very specific profession and speciality area in selected countries
Download the case study to find out how we helped our client drive behaviour change amongst HCPs.