PERSONALISED TO SUPPORT HCP TREATMENT DECISIONS
Supporting the content consumption preferences of today’s busy HCPs, Medthority uses technology that delivers a personalised discovery experience based on their profile, interactions, and those of their peers.
Providing real value in a busy content space, Medthority makes it easy for HCPs to quickly access the right information to assist their decision making.
Discovery focused support tools surface 'need to know' key messages to keep HCPs up to date with the latest and most relevant developments in their field, from disease awareness to drug information. This provides a convenient and trusted learning environment that supports habitual experience and repeat engagement.
With an opted-in global audience of GMC-validated HCPs (segmented geographically and by specialty), Medthority uses a ‘content-push model’ via multiple channels and touchpoints to reach the right audience with the right message at relevant points in their own journey.
We leverage this to help our pharma customer effectively reach and engage with their target audiences.LEARN MORE
You can be confident that Medthority is of value to HCPs:
92% confirmed that the website reinforced or changed their practice.
They rate Medthority 8.8 out of 10 in terms of how likely they are to recommend it.
See what our customers also have to say …LEARN MORE